Online business coaching and Internet marketing training teaching you how to successfully marketing your business online.  OnlineBizU.com is an Internet Marketing community for small service business owners who want automate their business, leverage their expertise, and get more clients online.
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 Rave Reviews
Here are some of our rave reviews from our members ... .

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"Donna Gunter is THE expert for online marketing. Her OnlineBizU website has so many meaty resources for the online entrepreneur that there's no way you won't find what you need there. Her blog posts are filled with useful information that I don't have the time to ferret out for myself, and her classes and products are clear and useful. I'm glad that Donna dedicates herself to serving her customers so well, and


Sue Painter, Marketing Coach and Consultant
ConfidentMarketer.com

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"I recently joined Donna Gunter - OnlineBizU.com membership and from day one have found simply loads of useful and valuable information to support my online business. What a generous lady to share so many 'trade secrets.' Thank you so much and keep the great information coming."


Caroline Nelson, Business Coach for Salons
NelsonBeautyBusinessManagement.com

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"Look at the spring facelift your site got! I am loving the new, softer, rounder look and the colors do POP! Your care about keeping content fresh and your attention for detail is indicative of how you run your business."


Kathy Dannel Vitcak, Entrepreneur
KathyDV.com

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"Thanks for hosting such a great OnlineBizU.com member call on Internet traffic for local business. One of the questions asked was whether this would be a business model for a consultant. You said it was, and I'm here to say it is, too! The list of directories you gave that provide listings for local business was invaluable. I didn't know about most of them! I never would have thought of Craigslist.com as a place to advertise. Also, the tip you gave about setting up a 'throw away' email address was pure gold. Not only will that prevent spam in my 'real' business mailbox, but I can set up email addresses for either different types of inquiries or from different sources. Not only can I help my clients with laser-targeted advertising, this is another way I can track the sources of my own traffic!"


Georgann McCrosson, Marketing Consultant
CatchPhraseMarketing.com

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"I just finished listening to the members-only teleclass, Repurposing Profit Machine.  I soooo appreciate the value, content and clarity you put into everything you do!  The content was well worth paying for and you gave it away to OnlineBizU.com members for FREEEEEE!!!!  Your class was just as clear and to the point as your many articles and your handout was PHENOMENAL -- not one of those weak 1-page fill-in the blank sheets that some hosts use for their teleclasses -- yours is CHOCK FULL of the totally valuable content you shared within the call.  The whole topic of REPURPOSING work so we don't have to re-create the wheel is just so useful in and of itself and you broke it down into over 15 ways we can do it!!  HOORAY!!!  Thanks, as always, for being such an awesome resource!  You totally deserve your title as Queen of Online Biz Resources!  : ) 

 Stephanie Bell, Spirit Coach, Speaker, Author
GrowYourDivineSpirit.com

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"Just wanted to thank you for a great teleclass. I dialed in because I needed help to structure my own teleclasses and your method of turning a previously written article into a teleseminar was especially appealing. You led us through some easy-to-follow steps - and I'm looking forward to trying them out for myself!  My membership at OnlineBizU is proving invaluable as I build my own business online - you're very generous with all the articles and resources you share - thank you!"  

Louise Barnes-Johnston, Business Accelerator & Coach
Frontline-Results.com

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"Just wanted to let you know that you are brilliant! I'm fairly new here and have found so much helpful information already! I became a member of OBU and within a few days cancelled my memberships I was already a part of on other site(s). OBU offers SO much information and helpful products! You are so quick to answer any questions I post on the forums and you always give up to date information and guidance. I am so happy to be a part of OBU and am looking forward to seeing where my business goes from here! Thanks a million!!!" 

Camilynn Bradford
HomeBizCoach.com

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"Thank you for developing and offering Online Biz University - it is one of my top go-to resources. I get so much value from my membership. I enjoy learning new programs and tools (and Donna offers several fantastic resources for continual learning to occur). As my knowledge increases, I am able to demonstrate this new expertise to my clients and offer additional services in my practice, which has allowed me to grow my business." 

Kelly Johnson, Virtual Assistant
Cornerstone Virtual Assistance

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"Donna's OnlineBizU.com website is THE source for Internet marketing ideas and expertise. I found a wealth of information and resources that helped me strategize and find new ways to "get noticed" in cyberspace -- presented simply and intelligently. As always, Donna gives you a huge return on your investment. This is the real deal -- check it out!"

Robin Stephens, Professional Organizer
YourLifeinOrder.com

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"Donna definitely knows her stuff and seems to have an endless supply of ideas for marketing on the Internet that apply whether you are selling products or services. I found her information very helpful at a moment when I needed recharging." 

Stephanie Buehler, MPW, PsyD, CST,
TheBuehlerInstitute.com

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"The uniqueness of what Donna offers is what is most impressive. She'll either have an idea or lead you to a source that no one else who might have a similar product is talking about. I LOVE having that kind of unrivaled information. I rate it as one of the top return's on investments for people who want to get more clients online." 

Pat Weber, America's #1 Coach for Introverts, Shy and Reluctant Who Sell,
ProStrategies.com

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Donna knows her stuff and will go the extra ten miles. I highly recommend that anyone starting an online business check out her excellent consulting and coaching services. You can't go wrong!" 

Ana Young

home | SEO | SEO Tips: 10 Most Important Inbound . . .
 





SEO Tips: 10 Most Important Inbound Links You Must Have to Your Site
Donna Gunter
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As you think about search engine optimization for your site, don't overlook your inbound linking strategy. An inbound link is simply a hyperlink back to your site from a page of another web site. Search engine algorithms change frequently, but the one constant and reliable strategy in search engine optimization over the years is that sites with a variety of high quality backlinks trump their competition in the search engine results pages.

Why are these links to your site important?  They can can...

-- bring potential customers to your site when they click on the link
-- increase the number of visitors to your web site
-- dramatically improve your search engine rankings

Even though there are software packages on the market that help automate the linking process, use them sparingly, if at all.  The only way to succeed in linking strategies is (aside from creating useful content that will encourage inbound links) by manually creating the links.  That's a hard fact to swallow, given how I like to automate as much of my marketing as I can.

Here are the 10 most important inbound links you must have to your site:

1.  Directory links:  Directories are indexes of online sites, typically organized by category. Links back to your site from directories like Yahoo Directory and DMOZ.org are very valuable.  DMOZ.org is edited by human editors, and while it's free, it may take awhile for your site to be listed.  Getting listed in Yahoo's Directory costs $299/year.  Get your list of the top 23 search engine friendly directories here.

2.  Press releases:  If you're writing press releases, make sure they are optimized for keywords that someone would use to find a business like yours and include links back to your site, as well. Once written, you can have your press release distributed through a service like PRWeb.com, which will create links from high traffic news sites back to your site.

3.  Article directories.  Writing and distributing articles through high traffic article directories, like EzineArticles.com, is a great way to get valuable inbound links from a high traffic site.  And, with a good resource box at the end of your article, you can drive traffic to your site at the same time! Get your list of the top 25 article directories here.

4.  Social bookmarking:  Similar to web browser bookmarks, social bookmarking sites store individual pages (bookmarks) online and allows users to tag (with keywords), organize, search, and manage bookmarks of web resources as well as share them with others. If you bookmark your own content on these sites (like Digg.com, Reddit.com, Del.icio.us.com), you get a link from the service.  And, if you produce content that your readers love and bookmark to their followers, the link becomes that much more valuable.

5.  Blog comments:  Use blog-specific search engines (like Google Blog Search) to find blog posts on which to comment.  Make sure these are blogs read by your target market, not your colleagues. Brand yourself by always using the same name and remember to link back to your site. Always leave a comment that adds to the conversation that's happening within the comments.

6.  Social Media:  Google is now indexing Twitter updates as well as social networking profiles from social networking sites.  Add that to Web 2.0 hubsites like Scribd or HubPage and you've got the option of creating many, many inbound links in a very short period of time.

7. Blog/podcast syndication.  Submitting the RSS feed of your blog and podcast to syndication services will give you a link back to your site.  In some cases, each time you publish a new blog post, the post itself will also get a link. Get your list of the top 50 blog syndication sites here.

8. Video syndication.  YouTube is one of the most visited sites online, and the number of sites that syndicate videos is growing each day. These sites often allow you to link to your site either in your video's description or on your profile page, or both.

9.  .EDU and .GOV links.  Search engines place a great deal of credibility in government and education web sites, and the links carry a great deal of weight.  However, it's not easy to get links from either type of site.

10.  Internal Links.  If you have multiple web sites, or just a web site and a blog, don't forget to link one site to the other. You can do this by linking one article to other related articles, or link to categories or archives of information.

Creating a sound inbound linking strategy is a key component of your search engine optimization efforts.  Try a few of the strategies listed above and see how your traffic and rankings increase.

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Most Helpful Customer Comment or Reviews
0 of 0 people found the following comment or review helpful:
Update directory, July 23, 2010

By CKomassa - See all my comment or reviews    
Great to list the Search Engine-Friendly Directories but I noticed it was last updated Nov 20th, 2008. When will this be updated again - it's out of date.

Thank you

Carol


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